红杏视频 Business School Courses
Undergraduate
Bachelor of Science (Hons) in Accounting and Finance
In line with Malaysia鈥檚 aspirations to become a developed nation, the Malaysian Institute of Accountants (MIA), projected that the nation requires 60,000 accounting professionals by 2020, up from the 32,000 registered with MIA at the end of 2016, according to the MIA Annual Report 2016.Bachelor of Business Analytics (Honours)
The Bachelor of Business Analytics (Honours) provides students with the knowledge and applied skills in Big Data processing to effectively deal with the rapidly emerging field of Business Analytics.Bachelor of Science (Honours) in Business Management
This programme provides students with a broad and in-depth knowledge of business management with flexible skills and competencies to work for any organisation or even to establish your own business in the future.Bachelor of Science (Honours) in Business Studies
This programme caters to those who wish to join the business profession with a particular emphasis on understanding customers and their preferences. You will develop a broad understanding of business organisations and learn how businesses develop strategies, make decisions, allocate resources, and manage risks and uncertainties in this globally鈥Bachelor of Arts (Honours) Entrepreneurship
Do you have a BIG idea? Are you set on building a business from the ground up? It is not just about preparing a great business plan and mastering the pitch to investors. Entrepreneurs don鈥檛 follow a career path 鈥 they make their own. Drive and determination are key qualities that make a successful entrepreneur; and at 红杏视频 University, we provide鈥Bachelor (Honours) in Finance
The Bachelor (Honours) in Finance programme aims to train multi-talented Banking & Finance graduates by providing strong grounding in a diverse range of subjects comprising Accounting, Banking, Fintech, Investment, and Quantitative Methods to meet today鈥檚 industry demands. This also includes specialized training and skill development in long-鈥Bachelor of Science (Honours) Financial Analysis
The BSc (Hons) Financial Analysis programme has been designed to meet the increasing demand for quality skills and expertise in the financial services industry.Bachelor of Science (Honours) Financial Economics
The Bachelor of Science (Honours) Financial Economics programme ensures that economics graduates stay ahead of the industry by acquiring technological skills such as quantitative exposure to analytical models, big-data analysis, forecasting, etc. With its new and improved structure, students will be trained in the application of powerful economics鈥Bachelor of Science (Honours) Global Supply Chain Management
The Bachelor of Science (Honours) Global Supply Chain Management programme aims to meet the increasing demands of professionals in this field. You will be equipped with the knowledge, skills, and abilities to manage supply chain networks to achieve greater operational efficiency.Bachelor of Science (Honours) in International Business
The Bachelor of Science (Honours) in International Business programme equips students with essential knowledge in the area of international business. Business today cannot remain domestic for two main reasons. First, your competitors come from around the world. Whether you are a watch maker, a restaurant owner, or a retailer, you will find global鈥Bachelor of Science (Honours) Marketing聽
This specialised degree is a dynamic programme encompassing the multifaceted components of marketing. Central to the programme design is a focus on understanding consumer behaviour as a driver of product design, distribution, communication, and pricing strategy. Through the study of specialised marketing fields such as branding, services,鈥Postgraduate
Master of Philosophy (Business Administration)
The Master of Philosophy (MPhil) in Business Administration programme is a full research degree that aims to expand student's research knowledge to conduct independent research in different areas of Business. In addition, students are encouraged to develop new ideas or employ well-thought-out methodologies to produce research that has substantial鈥Master in Sustainable Development Management
The Master in Sustainable Development Management (MSDM) at the Jeffrey Sachs Center aims to create a new generation of multidisciplinary practitioners adept at management and problem-solving using analytics and systems thinking guided by global concerns.Master of Business Analytics
Master of Business Analytics is a comprehensive, industry-relevant programme designed to incorporate three essential domains; business analytics, information technology and business innovation. This programme provides the necessary intellectual underpinning theories and practice in business analytics and business-related areas to enable holistic鈥Master of Human Resource Management
The Master of Human Resource Management (MHRM) programme is designed in collaboration with the Chartered Institute of Personnel and Development (CIPD), the world鈥檚 largest Chartered HR and development body, for aspiring managers and professionals with the ambition to become strategic leaders and human resource managers.Master of Marketing
The Master of Marketing programme will take you on a developmental journey of skills and knowledge needed to become an effective and reflective marketing practitioner. You will gain in-depth understanding of markets and how they work, and be introduced to the theories, tools and techniques that firms use to connect with and shape markets.Doctor of Philosophy (Business)
A Doctor of Philosophy (PhD) is the highest level of academic qualification one can achieve. This qualification sets graduates apart as having developed an exhaustive understanding of a selected focus area in the discipline of business studies, placing graduates at the forefront of their chosen field of research.Business Administration (Online)
红杏视频 University's online MBA degree offers international accreditations, a leading global institution, future-proof education, and learning from expert academics and industry professionals.Master of Business Analytics (Online)
Designed for modern professionals, the 红杏视频 University Online Master of Business Analytics (MsBA) lets you advance your career without disrupting your work and personal commitments. Delivered part-time and fully online, the programme provides you with the flexibility to learn and network from any device via an intuitive platform, anytime.Master of Finance (Online)
Offered as a 100% online programme with a part-time study option, the 红杏视频 University Online Master of Finance (MFin) is made for the modern finance professional who desires to upskill and diversify their skill set without disrupting work and personal commitments. You can also customise your learning by selecting from a range of electives.Master of Management (Online)
In line with the demands of the Digital Age and a diversifying workforce, our Master of Management is built on a curriculum that develops your people leadership and emphasises quality results, creating value for teams, stakeholders, and organisations.
Master of Marketing (Online)
The 红杏视频 University Online Master of Marketing is delivered by an experienced team of brilliant academics, with the highly respected Dr. Suzanne Tan Ser Zian at the helm.Micro-Credentials
Micro-credential in Corporate Sustainability Strategies
Corporate Sustainability Strategies is a course that explores the crucial role played by corporations in sustainable development. It focuses on the responsibilities of businesses to the environment and society, and how they can contribute to advancing sustainable development goals. This course is essential for individuals in the corporate sector鈥Micro-credential in Earth鈥檚 Climate System
This course explores components of the Earth's environmental systems and how they interact to form the Earth's climate. The topics covered include the sources of energy, weather and atmospheric forces, ocean chemistry and circulations, climate systems; past and present, and the influence of human activity on Earth's climate system. This course鈥Micro-credential in Finance & Sustainability
Finance & Sustainability is a course that integrates finance and sustainability by teaching students finance tools and principles for analyzing and valuing sustainable businesses. As financial decisions are increasingly affected by climate change and resource scarcity, this course is important for students to understand how environmental and鈥Micro-credential in Governance in Sustainable Development
Governance in Sustainable Development delves into the complexities of governance in sustainable development, examining the interactions between state institutions and stakeholders.Micro-credential in Smart Technology and Internet of Things (IoT)
This course aims to provide learners with an understanding of the fundamentals of smart technology and how it may be used to solve real-world problems in a sustainable way or to achieve sustainability. The course鈥檚 focus will be to impart an understanding of technology鈥檚 roles and allow learners to assess and recommend the best solutions for鈥Micro-credential in Social Entrepreneurship & Development
Social Entrepreneurship & Development covers the essential steps of designing, developing, and supporting a social enterprise. It provides a comprehensive understanding of the commercial and social aspects, stakeholder concerns, and customer problems faced by targeted communities.Micro-credential in Sustainable Management and Operations
Sustainable Management and Operations (SMO) emphasizes a sustainability angle in traditional operations management teaching, recognizing the hierarchy of importance between the environment, society, and governance.Xplorer Hub
Dialog with Industry
In today鈥檚 world, business need to quickly adapt and adopt to the technological and social changes that taking place.
Digital Business
In recent years, entrepreneurship and new digital technologies have become important enablers of new kinds of products and services, and new forms of business model.
Fundamentals of Accounting
This subject explores the use of accounting techniques in the management and control of a business enterprise. The basic concepts underlying the recording of business transactions, the preparation and presentation of financial information is discussed in this subject.
Fundamentals of Business Finance
This course provides the introduction to financial management as practiced in business organizations. The content deals with the five key decisions that businesses must make that are founded on the principles of business finance as a subject.
Fundamentals of Economics
This course is introduced as a year-one compulsory unit across all management and marketing in SBS programmes offered at the undergraduate level. It is designed with the aim of developing students' awareness of the usefulness of fundamental economic theories in explaining the real-world "business economics" issues.
Principles of Business Analytics
This is a fundamental subject where students are introduced to the basics of statistical analysis and information systems. This subject covers the role of information systems in making business decisions, descriptive statistics, probability, probability distributions, hypothesis testing techniques, and linear regression.
Principles of Entrepreneurship
Principles of Entrepreneurship is a course that focuses on teaching students how to start and manage their own business effectively. 鈥
Throughout the course, students will develop skills in generating ideas, seeking financing, and developing plans, all while learning to minimize the risks associated with entrepreneurship. 鈥
Principles of Management
The title 鈥淢anager鈥 has been, to some extent, misunderstood. Our course here is to determine what is a manager and what do they do. Why do you need to study 鈥淢anagement鈥? How do managers respond to business situations and challenges in the ever-changing, chaotic and dynamic environment?
Principles of Marketing
Principles of Marketing is an introduction to the Marketing discipline. This subject address key issues in marketing such as identifying customer needs and wants, identifying target markets, examining the marketing mix and methods of conducting market research.