Overview
Our Bachelor of Arts (Honours) in Digital Media Communication prepares you to thrive in today’s digital economy. You’ll master strategic communication, multimedia storytelling, social media branding, and digital content creation through real-world projects, industry collaborations, and internships. Gain the skills to craft compelling narratives, design engaging campaigns, and produce multimedia content that connects with audiences. Whether your passion is video, design, or digital marketing, this programme empowers you to find your voice, build your brand, and make an impact.
- Brand Strategist
- Content Marketing Manager
- Digital Content Creator
- Digital Journalist
- Digital Marketing Strategist
- Digital Video Producer/Editor
- Multimedia Designer
- Social media manager
Programme Structure
Year 1
Year 2
Year 3
Discipline Electives (Choose 1)
MOHE Compulsory General Studies Subjects
- Appreciation of Ethics & Civilisation
- Bahasa Kebangsaan A (Applicable to students who did not sit for SPM or did not obtain a Credit in SPM Bahasa Melayu)
- Community Service for Planetary Health
- Entrepreneurial Mindset & Skills
- Integrity & Anti-Corruption
- Philosophy & Current Issues
- Appreciation of Ethics and Civilisation
- Community Service for Planetary Health
- Entrepreneurial Mindset & Skills
- Integrity & Anti-Corruption
- Malay Language for Communication 2
Entry Requirements
STPM
Average C or CGPA 2.0 (min 2 Principals)
A-Level
Minimum 8 points (Minimum Grade D in at least 2 subjects)
Note: For A-Level points calculation
A = 10 points
B = 8 points
C = 6 points
D = 4 points
E = 2 points
Australian Matriculation
ATAR 55
Canadian Matriculation
55%
Monash University Foundation Year
55%
ºìÐÓÊÓƵ Foundation in Arts
CGPA 2.0
ºìÐÓÊÓƵ Foundation in Science Technology
CGPA 2.0
Unified Examination Certificate
Maximum 30 points from 5 subjects (all Grade Bs)
International Baccalaureate
Completed with minimum 24 points (excluding bonus points)
ºìÐÓÊÓƵ Diploma Studies
CAVG 40% or CGPA 2.0
* Students may obtain advanced standing if credit transfer requirements are met.
An APEL.A Certificate (APEL T-6) (Recognition of Prior Learning)
(Click on this link for further information on APEL.A)
Other Qualifications
- Any other equivalent qualifications
- Applicant with no standard qualification will be considered on a case-to-case basis
English Language Requirements
- IELTS or equivalent 5.5 (With no individual band below 5.0)
- MUET Band 4
- SPM English B
- UEC English B6
- O-Level English (1119) Credit
- ºìÐÓÊÓƵ Intensive English Programme (IEP) Pass Level 4
- ESL/English Satisfactory level in Pre-University programmes, where the medium of instruction is English
Scholarships and Financial Aid
For more information about the scholarships and financial aid, please visit the .
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If you’d like to know more about studying at ºìÐÓÊÓƵ University, we’d love to hear from you.
