Staff Profiles (-) Department of Marketing Strategy & Innovation (1) Facet Department Tax - Business School Assistant Head (1) Senior Lecturer (3) Lecturer (4) Programme Leader (1) (-) Associate Professor (1) Facet Position ºìÐÓÊÓƵ Business School Customer behaviour (1) Customer relationship management (1) Fashion Marketing (1) Food Marketing (1) Influencer Marketing (1) Meta-analysis and literature review methods (1) Services marketing (1) Social Media Marketing (1) Strategic Marketing (1) Sustainability (1) Technological marketing (1) (-) Consumer behaviour (1) Facet Research Interests - ºìÐÓÊÓƵ Business School Associate Professor Dr Cheng Boon Liat Associate Professor ºìÐÓÊÓƵ Business School [email protected] View Profile
