Staff Profiles Department of Management (1) Facet Department Tax - Business School Principal Teaching Fellow (1) (-) Assistant Head (1) Facet Position ºìÐÓÊÓÆµ Business School Entrepreneurship (2) Strategic Management (2) Artificial Intelligence (1) Augmented reality (1) Banking (1) Banking Stability (1) Behavioural Modelling (1) Capital Markets and Industry Studies (1) Consumer behaviour (1) Corporate Governance (1) Cultural Orientation (1) Digital Marketing (1) E-Commerce / E-Business (1) Emotions (1) Entrepreneurial Competencies (1) Ethnic Entrepreneurship (1) Fashion Marketing (1) Food Marketing (1) Housing Economics (1) Human Resource Management (1) ICT and Education in Vulnerable Communities (1) Influencer Marketing (1) Innovation (1) Organisational Behaviours (1) Organizational Behaviour (1) Retail Sector (1) SMEs (1) Social Media Marketing (1) Subjective Well-Being (1) Sustainability Reporting (1) Sustainable Finance (1) Teaching and Learning in Higher Education (1) Technology Acceptance (1) (-) Human Resources Management - Selection and Recruitment (1) Facet Research Interests - ºìÐÓÊÓÆµ Business School Dr Chong Soon Meng Assistant Head - Department of ManagementPrincipal Teaching Fellow ºìÐÓÊÓÆµ Business School [email protected] View Profile