Staff Profiles (-) Department of Marketing Strategy & Innovation (3) Facet Department Tax - Business School Assistant Head (1) Associate Professor (1) Lecturer (2) Facet Position ºìÐÓÊÓƵ Business School Consumer behaviour (8) Influencer Marketing (3) Sustainable consumption behaviour (3) Consumer Behavior (2) Marketing (2) Online Marketing (2) Sustainability (2) Sustainable Marketing (2) Advertising effectiveness  (1) Artificial Intelligence (1) Artificial Intelligence (AI) in Consumer Marketing (1) Augmented reality (1) Branding (1) Cognitive Dissonance (1) Communication (1) Consumer-brand relationships (1) Consumer emotions (1) Corporate Sustainability (1) Customer behaviour (1) Customer engagement (1) Customer relationship management (1) Customer Valuing experiences (1) Destination image (1) Digital Businesses (1) Digital Marketing (1) E-Commerce (1) E-Learning Technology (1) Edtech (1) Education for Sustainable Development (1) Emotion in consumer behaviour (1) Emotions (1) Entrepreneurship (1) Environmental Psychology (1) Experimental Research (1) Fashion Marketing (1) Food Marketing (1) Generative Artificial Intelligence (1) Green marketing (1) Green Transportation (1) Hospitality (1) Human behaviour (1) Medical tourism (1) Meta-analysis and literature review methods (1) Narrative Transportation and Persuasion (1) Pre and Post Decisional Behaviour (1) Relationality and process view (1) Revisit intention (1) Salesperson and Customer Interaction (1) Services marketing (1) Services Marketing & Recovery (1) Sharing Economy (1) Small Business Technology Usage (1) Stakeholder engagement (1) Strategic Marketing (1) Strategy (1) Sustainable Development (1) Sustainable Tourism/Marketing (1) Sustainable tourism development (1) Teaching of Sustainability (1) Technological marketing (1) Technology / technological innovation (1) Text Mining (1) Tourism and travel (1) Tourism development and management (1) Tourism marketing (1) Transformative consumer behaviour (1) Web 2.0 Adoption (1) (-) Social Media Marketing (3) Facet Research Interests - ºìÐÓÊÓƵ Business School Associate Professor Dr Koay Kian Yeik Assistant Head - Department of Marketing, Strategy & InnovationAssociate Professor ºìÐÓÊÓƵ Business School [email protected] View Profile Dr Anuja Sandeep Chalke Lecturer ºìÐÓÊÓƵ Business School [email protected] View Profile Dr Loo Wee Hong Lecturer ºìÐÓÊÓƵ Business School [email protected] View Profile
