Staff Profiles (-) Department of Marketing Strategy & Innovation (1) Facet Department Tax - Business School Senior Lecturer (1) Programme Leader (1) Facet Position ºìÐÓÊÓƵ Business School Consumer behaviour (8) Influencer Marketing (3) Social Media Marketing (3) Sustainable consumption behaviour (3) Consumer Behavior (2) Marketing (2) Online Marketing (2) Sustainability (2) Sustainable Marketing (2) Advertising effectiveness  (1) Artificial Intelligence (1) Artificial Intelligence (AI) in Consumer Marketing (1) Augmented reality (1) Branding (1) Cognitive Dissonance (1) Communication (1) Consumer-brand relationships (1) Corporate Sustainability (1) Customer behaviour (1) Customer engagement (1) Customer relationship management (1) Customer Valuing experiences (1) Destination image (1) Digital Businesses (1) Digital Marketing (1) E-Commerce (1) E-Learning Technology (1) Edtech (1) Education for Sustainable Development (1) Emotion in consumer behaviour (1) Emotions (1) Entrepreneurship (1) Environmental Psychology (1) Experimental Research (1) Fashion Marketing (1) Food Marketing (1) Generative Artificial Intelligence (1) Green marketing (1) Green Transportation (1) Hospitality (1) Human behaviour (1) Medical tourism (1) Meta-analysis and literature review methods (1) Narrative Transportation and Persuasion (1) Pre and Post Decisional Behaviour (1) Relationality and process view (1) Revisit intention (1) Salesperson and Customer Interaction (1) Services marketing (1) Services Marketing & Recovery (1) Sharing Economy (1) Small Business Technology Usage (1) Stakeholder engagement (1) Strategic Marketing (1) Strategy (1) Sustainable Development (1) Sustainable Tourism/Marketing (1) Sustainable tourism development (1) Teaching of Sustainability (1) Technological marketing (1) Technology / technological innovation (1) Text Mining (1) Tourism and travel (1) Tourism development and management (1) Tourism marketing (1) Transformative consumer behaviour (1) Web 2.0 Adoption (1) (-) Consumer emotions (1) Facet Research Interests - ºìÐÓÊÓƵ Business School Dr Suzanne Tan Ser Zian Senior LecturerProgramme Leader - Master of Marketing ºìÐÓÊÓƵ Business School [email protected] View Profile
